来源：本站日期：2026-05-27
25TH IWD LUNCHEON
On March 23, 2026, Ausbel, a plant-based essential oil fragrance care brand originating from Australia, was invited to attend the "25th International Women's Day Appreciation Lunch" hosted by the Australian Consulate General in Shanghai. As one of the few brands representing the Australian natural care industry in this event, we gathered with outstanding women from various industries to celebrate the power of women and convey Australian natural aesthetics.
At this event, Ausbel specially presented their original winery series hand cream as a souvenir - based on Australian national treasures such as sheep oil and avocado fat, blended with Barossa Valley grape wine aroma and multiple plant essential oils, bringing the natural inspiration and pure plant extraction concept of the southern hemisphere to the warm care of fingertips.
This gift is not only a tactile experience, but also a concrete expression of Ausbel's brand philosophy of "nature, beauty, and health". Many guests praised it after trying it out, saying, "This is a gift that can smell Australian sunshine and fine wine.
Australian Consul General in Shanghai, John Williams, first delivered a speech, reviewing the consulate's continuous efforts in promoting gender equality and supporting women's empowerment, and emphasizing Australia's firm commitment to women's issues globally.
Subsequently, Ms. Li Ming, Vice President of the Shanghai Women's Federation, delivered a speech, sharing Shanghai's practices and achievements in promoting women's development and creating an equal social environment, expressing her beautiful expectations for China and Australia to deepen cooperation in this field.
The heavyweight segment of this luncheon was a keynote speech by Ms. Norie Bero, a high-altitude chef, cultural ambassador, writer, and entrepreneur from the Torres Strait.
Noni tells the story of cultural heritage, women's entrepreneurship, and self empowerment through her personal experience of moving from the Torres Strait to the international catering stage.
Her sincere and powerful sharing made us deeply feel that gender equality and women's empowerment are the brand core that Ausbell has always practiced. We believe that every woman deserves to be treated gently by nature, just like plants grow freely in the sunshine and rain.
This invitation is not only a recognition of Ausbell's brand values, but also a responsibility. In the future, we will continue to use Australian plant extracts as a link to connect more women, illuminating each other and growing together on the path of pursuing a better life and self-expression.
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